See Me Speak at World of Concrete 2016

The organizers of the World of Concrete asked me to speak at their convention again this year. This will be the third year that I have been a presenter at the Las Vegas event, which is the industry’s only annual international event dedicated to the commercial concrete and masonry industries. These are the two presentations […]

4 Books Every Concrete Contractor Should Read

I read a lot of books. Some are outstanding; others seem to miss the mark. Here are four books that I believe every concrete contractor should read to improve their business and life. The next time someone in your family wonders what to get you for a gift, show them this list. The Checklist Manifesto: […]

How to Make More Money on Construction Projects

I was asked to speak at the Annual Convention of the Concrete Foundations Association of North America (CFA). My speech at the largest gathering of cast-in-place foundation contractors in the country answered the question I am often asked, which is, “How do I make more profit on my construction jobs?” One of the best ways […]

What Smart Contractors Do To Get The Best Customers

I recently attended a marketing boot camp in downtown Atlanta. Since I usually have to travel for these sales and marketing seminars and conferences, it was nice to sleep in my own bed for a change. I am a big proponent of continual learning and improvement.  In order to stay on the cutting edge of […]

How Much Should A Contractor Spend To Get A New Customer?

George was a poured wall contractor for 35 years.  He owned a successful business without doing very much advertising.  He always had a quarter page spot in the yellow pages and would occasionally run an ad in the local newspaper. When George retired in 2007, his son, Jason, took over the concrete business.  Soon, Jason’s […]

Doug Herbert Speaks at CFA Summer Convention

I traveled to beautiful Traverse City, Michigan for the Concrete Foundations Association of North America (CFA) Summer Convention.  While there, I was elected to the Board of Directors of the CFA.  I also took – and passed – the grueling exam to become a CFA Certified Foundation Technician. I gave a presentation to the poured […]