I'm Speaking at World of Concrete 2017

I’ll be speaking again at the World of Concrete convention in Las Vegas in early 2017. My presentation is titled: How to Increase Profitability by Creating Simple, Effective Systems. Most contractors know that they should have systems in place throughout their business. However, many have never learned how to actually create those systems. With examples from […]

See Me Speak at World of Concrete 2016

The organizers of the World of Concrete asked me to speak at their convention again this year. This will be the third year that I have been a presenter at the Las Vegas event, which is the industry’s only annual international event dedicated to the commercial concrete and masonry industries. These are the two presentations […]

How to Make More Money on Construction Projects

I was asked to speak at the Annual Convention of the Concrete Foundations Association of North America (CFA). My speech at the largest gathering of cast-in-place foundation contractors in the country answered the question I am often asked, which is, “How do I make more profit on my construction jobs?” One of the best ways […]

Doug Herbert Creates Marketing Kit for CFA

Earlier this week I attended the American Concrete Institute (ACI) Spring Convention and the Board of Directors Meeting for the Concrete Foundations Association of North America (CFA) in Reno, Nevada. During the CFA Board of Directors Meeting, I presented to the Board the CFA Certified Foundation Contractor Marketing Kit.  The CFA has a special certification […]

3 Survival Tips for Contractors

Are you concerned about the survival of your construction company in this New Economy? There is a lot of uncertainty in the U.S. economy.  It is important to prepare yourself and your company for whatever may come up. In this article I wrote for Concrete Homes + Low Rise Construction, I lay out 3 tips […]

Doug Herbert Speaks at World of Concrete 2013

Recently, I was a featured speaker at the World of Concrete convention in Las Vegas.  World of Concrete is one of the largest annual conventions in the country, and attracts people from around the world. My presentation, Five Marketing Secrets of Profitable Contractors , gave attendees simple, yet effective marketing tactics that they could take […]

How Contractors Can Get Customer Testimonials

I was asked by Rebecca Wasieleski, the fantastic editor of Concrete Contractor Magazine, to share a marketing tip for a live interview with ForConstructionPros.com.  It took place during the World of Concrete convention in Las Vegas. Click the play button on the screen below for a brief, simple explanation of how contractors can get testimonials […]

Shock and Awe in Atlanta

Yesterday I gave a speech at the Atlanta chapter of the Glazer-Kennedy Insider’s Circle (GKIC) marketing group.  GKIC, led by Dan Kennedy, is a worldwide membership-based organization that is comprised of the sharpest minds in online and offline (traditional) marketing for small businesses.  I have been a GKIC member since 2009. The Atlanta chapter is […]

Social Media for Concrete Contractors

My article in the September 2012 issue of Concrete Homes Magazine discusses social media for contractors. Many contractors think that if they aren’t completely engrossed in social media that they are missing out or doing something wrong. You can’t blame them; social media is all you hear about these days. I believe social media is […]

Doug Herbert Speaks at CFA Summer Convention

I traveled to beautiful Traverse City, Michigan for the Concrete Foundations Association of North America (CFA) Summer Convention.  While there, I was elected to the Board of Directors of the CFA.  I also took – and passed – the grueling exam to become a CFA Certified Foundation Technician. I gave a presentation to the poured […]